In the past, creating books or publications is done manually—words and pictures are copied by hand. As such, the books were sold at a very high price. But one man changed that all: Johannes Gutenberg. His introduction of the printing press in 1445 forever changed people’s lives. Books can now be produced as quickly as possible and sold at a much lower cost.
This has prompted the educated middle class who can afford books to demand for more and more books, and this time they want it printed in their own languages. They also demanded for a great variety of books such as poetry, travel books, and almanacs. People also started exploring science and medicine, which brought about the fame of the men of science like Newton and Copernicus. As the demand grew, so does the book trade. The result is a more educated population and a stronger economy.
Gutenberg’s press did helped fuel the economy especially the paper making industry. It has a started an information revolution, similar to the one we experienced when the internet was introduced. Books and information became widely available signaling the end of the Dark Ages and the advent of the Renaissance. This change made Europe the leading world power from then until now.